Case Study 4: Holiday Dinner for 300 in 3 weeks

Project: Event Management of a holiday event for a local organization
Date: 2022

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When Kayleigh received a call from the President of the Bridgeport Regional Business Council (BRBC) in November of 2022, asking if she would join the team and head up the planning for their 300+ person holiday dinner, she said yes! 

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What they had done already: 
- Date picked

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What needed to be done:

- Confirm venue.

- Confirm speaker.

- Design flyer, social media graphics, email signature image, mailer, presentation, and program.

- Write bios, a series of emails, social media announcements, and a registration page.

- Manage attendee list including lists of guests for the sponsors.

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How it happened:

Kayleigh met with the team at the BRBC to gather information and gain access to needed systems, and then they got to work! 

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Kayleigh designed all promotional images and graphics, worked with staff to put a list of sponsors together and gather a list of mailing addresses for the mailer, created a workflow to make sure nothing was overlooked, and communicated with the staff on a regular basis. 

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She also helped with the collection and coordination of the sponsor bags, which included a book written and signed by the keynote speaker. 

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How it went:

On the night of the event, about 300 people attended the event. Kayleigh was there to help with the check-in process, set up, break down, and take some photos. The event was as successful as previous events (if not more so) even though it was put together in about three weeks.