top of page

Digital Advertising & PR That Gets You Noticed

Amplify Your Brand with Targeted Strategies

At Craft My Marketing, we specialize in creating digital advertising and PR strategies that don’t just generate clicks—they build lasting connections. In today’s fast-paced digital world, it’s not just about being seen; it’s about being remembered. We combine data-driven advertising with strategic public relations to amplify your brand's visibility, credibility, and growth.

Digital Advertising Services

Our digital advertising solutions are designed to reach your audience where they are, whether it's through search engines, social media, or navigation apps.
 

1. Paid Search Advertising (PPC)

  • Google Ads & Bing Ads: Keyword targeting, compelling ad copy, and bid strategies that maximize ROI.

  • Conversion Tracking: Continuous monitoring to optimize campaigns for the best results.
     

2. Social Media Advertising

  • Platforms: Facebook, Instagram, LinkedIn, TikTok

  • Targeting: Audience segmentation, lookalike audiences, and retargeting strategies.

  • A/B Testing: Optimize creative and messaging for maximum engagement.
     

3. Display & Programmatic Advertising

  • Banner Ads & Retargeting: Increase brand recall with visually engaging ads.

  • Programmatic Buying: Automate and optimize ad placements for efficiency and reach.
     

4. E-Commerce Advertising Expertise

  • Amazon & Walmart Ads: Product listing ads, sponsored brands, and dynamic remarketing to boost sales.

  • Shopping Campaigns: Optimized product feeds for platforms like Google Shopping.
     

5. Local SEO & Google Business Profile Optimization

  • Google Business Profile: Enhance local search visibility, manage reviews, and improve Google Maps rankings.

  • Local Listings: Ensure NAP (Name, Address, Phone) consistency across all platforms.
     

6. Voice Search Optimization

  • Get Found on Voice-Activated Devices: Optimize your business for Siri, Alexa, and Google Assistant.

  • Navigation Apps: Ensure your business is discoverable on apps like Waze, capturing on-the-go customers.

Public Relations (PR) Services

We help brands tell their story in a way that resonates with their audience and the media.

1. Media Relations

  • Press Releases: Craft compelling stories that get picked up by the right outlets.

  • Media Outreach: Build relationships with journalists and secure impactful coverage.

2. Brand Positioning & Thought Leadership

  • Strategic Messaging: Define your brand’s voice and position you as an industry leader.

  • Content Creation: Expert articles, guest posts, and interviews to boost authority.

  • Podcast Bookings: Get featured on relevant podcasts to share your story, build thought leadership, and reach new audiences.

3. Crisis Communication

  • Reputation Management: Proactive and reactive strategies to protect your brand during challenging times.

  • Crisis Response Plans: Clear communication strategies to maintain public trust.

Our Strategic Approach

  1. Discovery & Research: Understand your business goals, target audience, and competitive landscape.

  2. Strategy Development: Create integrated advertising and PR campaigns tailored to your objectives.

  3. Execution: Launch and manage campaigns with precision and agility.

  4. Analysis & Optimization: Continuous monitoring, performance analysis, and data-driven adjustments.

What You Can Expect

When you partner with Craft My Marketing, you can expect:

  • Increased Brand Visibility: Reach your target audience through the right channels.

  • Higher Engagement Rates: Drive meaningful interactions with your brand.

  • Lead Generation & Conversions: Turn interest into action with data-backed strategies.

  • Stronger Brand Credibility: Build trust through earned media coverage and thought leadership.

Ready to Amplify Your Brand?

Whether you need a comprehensive digital advertising strategy, impactful PR campaigns, or both, we're here to help.

Let’s create a strategy that delivers real results. Book a consultation today.

bottom of page